Hashtags for LDS General Conference

Hashtags for LDS General Conference

Many social media sites let you categorize your posts by using hashtags. Hashtags consist of a pound sign (#) followed by a key word(s). These subject tags can be searched on sites such as Twitter, Facebook, Google+, Instagram, YouTube, Pinterest, Flickr, and...

Matt Cutts at WordCamp 2009

Following Larry’s post that blogs are hot, Googler Matt Cutts recently presented at WordCamp San Francisco 2009 and posted his slides at Straight from Google: What You Need to Know. Mr. Cutts presented some tips for optimizing a WordPress blog for Google. A few points...
SEO Makes Front Page of Los Angeles Times

SEO Makes Front Page of Los Angeles Times

Recently, Danny Sullivan posted a story that SEO Makes Front Page of Los Angeles Times. This particular story caught my eye since Larry previously blogged about The Shrinking World of Newspapers. As evidence of this trend, the Times story It’s Web 101 for this...
Optimize Links

Optimize Links

Today I noticed that the article 5 Ways to Optimize Your Existing Links for Maximum Benefit got Sphunn. As alluded to in the post Google Quickly Defuses Obama Google Bomb, “links are an important signal in [Google’s] PageRank calculations, as they tend to indicate...
Sitemap

Sitemap

Adding an XML Sitemap to your blog is one way to ensure your blog is getting indexed by all the major search engines. And unless the content in your blog is getting indexed by an engine like Google, Yahoo!, Live Search, Ask, and others, it won’t be found by...

Misspelled Search Terms on LDS.org

We recently ran a list of the most frequently misspelled words or phrases that people have entered into the search box on LDS.org. The following is a portion of the list from June 2008, and shows the number of times someone spelled the term that way during the month....

Integrating SEO, Usability, Internet Marketing

Another post from the Web 2.0 Expo: Integrating SEO, Usability, and Internet Marketing for High Performance Results Web sites are not “projects.” They are living, breathing environments. SEO, usability, and Internet marketing are often introduced on...

How Much SEO Should I Implement?

Today, about 80% of all Web traffic begins at a search engine. Increasing a Web site’s natural search engine rankings through search engine optimization (SEO) can help people access your site. Studies have shown that ranking on the second or third page of a...

Optimize More Than Your Home Page

Many Web sites are missing the boat with search engine optimization by focusing primarily on the home page. Key pages of content also need to be optimized, especially when site visitors may jump directly to those pages without going through the home page. Many...

How to Build Links to Your Web Site

One of the best ways to get your site or blog listed on page one at any search engine is to have a substantial number of inbound and outbound links. So, how do you get those links? First and foremost, make sure your site has useful, interesting, up-to-date content...

Search Engine Behavior: How People Find Your Web site

Getting on page one is more important than ever. Make sure you target keywords that will get you on page one. Many people will find your Web site by searching, using public search engines like Google and Yahoo! If you want people to find your content, how good do your...

Google Universal Search Includes More than Web Pages

Google’s May 16th press release explains that their new Universal Search will begin providing a “more integrated and comprehensive way to search for and view information online,” because the Google results will now include online news, books, video, maps, and...

Today’s Google Results for “Church”

Google the word “Church” and you’ll find LDS.org in first place. Mormon.org comes in at #7. Google the phrase “Mormon Church” and you’ll find LDS.org #1, FamilySearch #2, and mormon.org #3.

Referral Logs and Search Logs

Bookslinger posted a great call to action on Bloggernacle: “Call to action for bloggers: If you have a public counter/tracker, send Larry the URL. If you have a private one, or a private referral log, send him an occasional snap-shot if you think that LDS.org or...

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